Strategy

The Empty City Strategy- How to Outsmart Competitors with Calculated Inaction
Classical

The Empty City Strategy: How to Outsmart Competitors with Calculated Inaction

In the year 228 AD, a Chinese strategist named Zhuge Liang found himself in a situation most of us would ...
Machiavelli vs. Sun Tzu- Which Ancient Strategist Wins the Modern Business War?
Entrepreneurship

Machiavelli vs. Sun Tzu: Which Ancient Strategist Wins the Modern Business War?

Two men. Two books. Roughly two thousand years between them. And yet both end up sitting on the same shelf ...
The Machiavelli School of Risk- Differentiating Between Calculated and Reckless Gambles
Entrepreneurship

The Machiavelli School of Risk: Differentiating Between Calculated and Reckless Gambles

Five hundred years ago, a sharp eyed Florentine diplomat watched princes rise and fall with the regularity of bad weather. ...
The Art of Not Being Seen- Leveraging Low-Profile Tactics for High Impact
Classical

The Art of Not Being Seen: Leveraging Low-Profile Tactics for High Impact

There is a strange paradox at the heart of modern ambition. We are told to build a personal brand, to ...
The Cost of Complacency- Why Sun Tzu Hated the Status Quo
Classical

The Cost of Complacency: Why Sun Tzu Hated the Status Quo

Sun Tzu wrote The Art of War roughly 2,500 years ago, and yet the man reads like he showed up ...
The Strategic Use of Anger- When Emotion Becomes a Tool of Power
Classical

The Strategic Use of Anger: When Emotion Becomes a Tool of Power

Anger has a bad reputation. We treat it like an unwanted guest at a dinner party, something to be hidden, ...
The Myth of the Fair Fight- How to Win by Making the Conflict Uneven
Classical

The Myth of the “Fair Fight”: How to Win by Making the Conflict Uneven

There is a strange idea floating around in modern life. It tells us that real victory only counts when it ...
How to Win the Argument Before It Starts- Sun Tzu's Strategy for De-escalation
Classical

How to Win the Argument Before It Starts: Sun Tzu’s Strategy for De-escalation

Most people think arguments are won with better points. Sharper logic. The perfect comeback that lands like a closing argument ...

Economics

Everything is a Trade- Why Money is Just a Temporary Placeholder for Your Productivity
Economics

Everything is a Trade: Why Money is Just a Temporary Placeholder for Your Productivity

There is a French economist most people have never heard of who figured out something about money that most people ...
The Bureaucrat's Guide to Making Everything Worse
Age of Ideology

The Bureaucrat’s Guide to Making Everything Worse

There is a particular kind of genius required to make a problem worse while believing you are solving it. It ...
Capitalism as Darwinism- Why Schumpeter is the Biologist of Economics
Contemporary

Capitalism as Darwinism: Why Schumpeter is the Biologist of Economics

Most economists treat their field like physics. They draw curves that intersect at neat little points, write equations that pretend ...
Children as Consumer Durables- The Cold Logic Behind the Global Birth Rate Collapse
Contemporary

Children as “Consumer Durables”: The Cold Logic Behind the Global Birth Rate Collapse

In 1960, an economist at Columbia University did something that horrified polite society. He sat down and applied the same ...
How Universal Basic Income (UBI) is Just Keynesianism for the 21st Century
Contemporary

How Universal Basic Income (UBI) is Just Keynesianism for the 21st Century

Every few decades, an economic idea arrives dressed in new clothes and convinces us it has never been seen before. ...
Economic Literacy- The One Skill Schools Refuse to Teach
Age of Ideology

Economic Literacy: The One Skill Schools Refuse to Teach

There is a strange silence at the heart of modern education. We teach children the names of distant planets. We ...
The Welfare Trap- When the Safety Net Becomes a Ceiling
Age of Ideology

The Welfare Trap: When the Safety Net Becomes a Ceiling

There is a peculiar kind of cruelty in a system designed to be kind. It promises to catch you when ...
The Banker as Social Regulator- Comte's Ideal Role for the Financial Class
Culture

The Banker as Social Regulator: Comte’s Ideal Role for the Financial Class

Auguste Comte spent much of his life trying to figure out how a society that had just thrown out kings, ...

Philosophy

Don't Let Your AI Deceive You- Learn from Descartes' Doubt
Enlightenment

Don’t Let Your AI Deceive You: Learn from Descartes’ Doubt

There is a strange new ritual happening in offices, classrooms, and kitchens around the world. A person types a question …

3 Toxic Ideas You Inherited From Christianity (According to Nietzsche)
Age of Ideology

3 Toxic Ideas You Inherited From Christianity (According to Nietzsche)

You probably think you are a free thinker. You do not go to church. You do ...
Forget Happiness- Why Mill Believed a Dissatisfied Socrates Is Better Than a Satisfied Pig
Age of Ideology

Forget Happiness: Why Mill Believed a “Dissatisfied Socrates” Is Better Than a “Satisfied Pig”

Most people want to be happy. That sounds so obvious it barely deserves a sentence. But ...

Innovation

Machiavelli on Innovation- Why New Ideas Require Ruthless Execution
Innovation

Machiavelli on Innovation: Why New Ideas Require Ruthless Execution

There is a passage in The Prince that should be tattooed on the wall of every startup office, every research …

Innovation is a Blood Sport- Why Nice Guys Do Not Build the Future
Contemporary

Innovation is a Blood Sport: Why Nice Guys Do Not Build the Future

There is a comforting story we like to tell about progress. It goes something like this: ...
The Grant Writing Industrial Complex- How the Best Paper Pushers Win the Most Money
Innovation

The Grant Writing Industrial Complex: How the Best Paper Pushers Win the Most Money

Somewhere in a university office right now, a brilliant chemist is not doing chemistry. She is ...
Why Too Much Comfort Kills Our Best Ideas
Contemporary

Why Too Much Comfort Kills Our Best Ideas

There is a particular kind of death that nobody mourns. It happens quietly, usually on a ...
The Moral Duty to Innovate- Why Stagnation is Actually Unethical
Enlightenment

The Moral Duty to Innovate: Why Stagnation is Actually Unethical

Most people think of ethics in terms of what you should not do. Do not steal. ...

Politics

Is International Law Just Despotism without a Territory? Montesquieu's Uncomfortable Question
Enlightenment

Is International Law Just Despotism without a Territory? Montesquieu’s Uncomfortable Question

Montesquieu had a gift for the kind of phrase that lingers in your mind long after you have closed the ...
The Bureaucrat's Guide to Making Everything Worse
Age of Ideology

The Bureaucrat’s Guide to Making Everything Worse

There is a particular kind of genius required to make a problem worse while believing you are solving it. It ...
The Welfare Trap- When the Safety Net Becomes a Ceiling
Age of Ideology

The Welfare Trap: When the Safety Net Becomes a Ceiling

There is a peculiar kind of cruelty in a system designed to be kind. It promises to catch you when ...
Voltaire vs. Social Media- Can Enlightenment Values Survive the Algorithm?
Culture

Voltaire vs. Social Media: Can Enlightenment Values Survive the Algorithm?

Imagine Voltaire waking up in 2026. After the initial shock of indoor plumbing and oat milk lattes, someone hands him ...
Plato's Secret Police- Why the Ideal Society Requires Constant Surveillance
Classical

Plato’s Secret Police: Why the Ideal Society Requires Constant Surveillance

There is a strange moment when you read Plato’s Republic for the first time and realize the philosopher everyone calls ...
The Henry Nowak Case- What Locke Would Say About the State's Duty to Protect Its Citizens
Enlightenment

The Henry Nowak Case: What Locke Would Say About the State’s Duty to Protect Its Citizens

The help came, and the help made it worse. That is the sentence the Henry Nowak case keeps returning to. ...
The Intellectual Division of Labor- Why Specialization is Harming Public Discourse
Enlightenment

The Intellectual Division of Labor: Why Specialization is Harming Public Discourse

Adam Smith walked into a pin factory one day and changed how we think about work forever. He noticed something ...
I Read The Law So You Do Not Have To- Why You Are Being Robbed (Bastiat)
Age of Ideology

I Read “The Law” So You Do Not Have To: Here Is Why You Are Being Robbed (Bastiat)

In 1850, a dying French economist named Frédéric Bastiat sat down and wrote a short book called The Law. He ...

Language

The Rhetoric-to-Riches Pipeline- Aristotle's Guide to Influence and Success
Classical

The Rhetoric-to-Riches Pipeline: Aristotle’s Guide to Influence and Success

Twenty four centuries ago, a Greek philosopher with a receding hairline and an obsession for classifying everything from squids to ...
How to Win the Argument Before It Starts- Sun Tzu's Strategy for De-escalation
Classical

How to Win the Argument Before It Starts: Sun Tzu’s Strategy for De-escalation

Most people think arguments are won with better points. Sharper logic. The perfect comeback that lands like a closing argument ...
Wittgenstein's Guide to Winning Arguments on Social Media
Contemporary

Wittgenstein’s Guide to Winning Arguments on Social Media

Ludwig Wittgenstein never had a Twitter account. He died in 1951, decades before anyone could experience the unique pleasure of ...
The Secret Weapon for Winning Arguments- Start with What You See
Language

The Secret Weapon for Winning Arguments: Start with What You See

Most people walk into an argument armed with opinions. They have already decided what is true before the conversation begins. ...
The Paradox of Freedom- Why We Need Rules to Be Truly Free
Contemporary

The Paradox of Freedom: Why We Need Rules to Be Truly Free

You probably think freedom means doing whatever you want, whenever you want. No restrictions. No obligations. Just pure, unfiltered choice ...
Why We Should Pay People to Argue With Us
Culture

Why We Should Pay People to Argue With Us

Most of us spend good money avoiding arguments. We pay for noise canceling headphones. We curate social media feeds that ...
Beyond the Buzzwords- How Wittgenstein Can Save Your Office from Meaningless Jargon
Contemporary

Beyond the Buzzwords: How Wittgenstein Can Save Your Office from “Meaningless” Jargon

Somewhere right now, in a conference room with bad lighting and worse coffee, someone is saying the phrase “let us ...
Cicero's 5 Rules for Winning an Argument Without Losing Your Soul
Classical

Cicero’s 5 Rules for Winning an Argument Without Losing Your Soul

Two thousand years before Twitter threads and TED talks, a Roman lawyer figured out something most of us still have ...

Culture

Spot the Scam- How to See Through the Latest Tech Hype
Culture

Spot the Scam: How to See Through the Latest Tech Hype

Francis Bacon never saw a cryptocurrency ad. He never sat through a keynote where a CEO in a black turtleneck …

Why Your Beliefs Are Just Habits
Culture

Why Your Beliefs Are Just Habits

You wake up tomorrow morning and you expect the sun to rise. You expect your coffee ...
Stop Defending Your Ideas and Start Attacking Them
Contemporary

Stop Defending Your Ideas and Start Attacking Them

There is a strange thing that happens the moment you say something out loud. The idea ...
Children as Consumer Durables- The Cold Logic Behind the Global Birth Rate Collapse
Contemporary

Children as “Consumer Durables”: The Cold Logic Behind the Global Birth Rate Collapse

In 1960, an economist at Columbia University did something that horrified polite society. He sat down ...
The Banker as Social Regulator- Comte's Ideal Role for the Financial Class
Culture

The Banker as Social Regulator: Comte’s Ideal Role for the Financial Class

Auguste Comte spent much of his life trying to figure out how a society that had ...

Science & Artificial Intelligence

Stop Defending Your Ideas and Start Attacking Them
Contemporary

Stop Defending Your Ideas and Start Attacking Them

There is a strange thing that happens the moment you say something out loud. The idea leaves your head, lands …

Why AI Will Reinforce Our Worst Habits, Not Break Them
Artificial Intelligence

Why AI Will Reinforce Our Worst Habits, Not Break Them

There is a comforting story being told about artificial intelligence. The story goes like this. AI ...
Why AI Needs Human Rights- Condorcet's Framework for Defining Sentience and Agency
Artificial Intelligence

Why AI Needs Human Rights: Condorcet’s Framework for Defining Sentience and Agency

In 1790, a French mathematician named Nicolas de Condorcet wrote something that should have ended several ...
Beyond Plato- How Aristotle Invented the Science of Everything
Classical

Beyond Plato: How Aristotle Invented the Science of Everything

There is a certain kind of student who shows up to class, listens carefully to the ...
Why the Best Advice You'll Ever Get is the Advice You Hate (Karl Popper)
Contemporary

Why the Best Advice You’ll Ever Get is the Advice You Hate (Karl Popper)

There is a particular kind of advice that makes your stomach tighten. Not the motivational kind ...

Classical Thinking

The Empty City Strategy- How to Outsmart Competitors with Calculated Inaction
ClassicalStrategy

The Empty City Strategy: How to Outsmart Competitors with Calculated Inaction

In the year 228 AD, a Chinese strategist named Zhuge Liang found himself in a situation most of us would ...
Plato's Secret Police- Why the Ideal Society Requires Constant Surveillance
ClassicalPolitics

Plato’s Secret Police: Why the Ideal Society Requires Constant Surveillance

There is a strange moment when you read Plato’s Republic for the first time and realize the philosopher everyone calls ...
Why Aristotle Is More Practical Than Any Modern Self-Help Guru
ClassicalSelf Improvement

Why Aristotle Is More Practical Than Any Modern Self-Help Guru

There is a strange ritual happening in bookstores right now. A man in a clean white shirt smiles from a ...
The Art of Not Being Seen- Leveraging Low-Profile Tactics for High Impact
ClassicalStrategy

The Art of Not Being Seen: Leveraging Low-Profile Tactics for High Impact

There is a strange paradox at the heart of modern ambition. We are told to build a personal brand, to ...
The Cost of Complacency- Why Sun Tzu Hated the Status Quo
ClassicalStrategy

The Cost of Complacency: Why Sun Tzu Hated the Status Quo

Sun Tzu wrote The Art of War roughly 2,500 years ago, and yet the man reads like he showed up ...